A fake Perfect Bar turned GPS device to take people to the fridge, where the real ones are.
When you go to the snack aisle for your protein fix, you will find every brand in the market BUT Perfect Bar. Because Perfect Bar is in the fridge, where fresh things live.
Instead of just telling you that, we blew up our marketing budget to build a state-of-the-art GPS device to get people to the right place, The Perfect Impostor.
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Agency: the communityECD: Lucas Bongioanni