As ridiculous as it may sound, coin tosses are still used in many states to resolve electoral ties leaving the decision on important topics up to chance. Electoral Coins is a commemorative, limited-edition coin collection that shine a light on an antiquated method that should be corrected; and, most importantly, aims to prove that every single vote matters.



The coins, for Marihuana legalization, immigration, climate change, gun laws and banned books.


We sent some of the coins to political influencers.


And place some posters around the country.

Agency: the community new york
ECD: Lucas Bongioanni